A Milestone on Wheels: Landers Superstore Celebrates 8th Year with a Porsche 911 Grand Prize
Landers Friday, January 31, 2025
From left to right: Kenneth Ocampo (VP for Marketing and Membership), Enchong Dee, and hosts Shaina Magdayao and Billy Crawford share a moment at Landers’ 8th Anniversary celebration, bringing energy and excitement to the event.
A brand-new Porsche 911 Carrera S worth PHP 18 million took center stage on January 20, 2025, as Landers Superstore awarded the grand prize to one lucky member during its Shop & Win Grand Draw. The awarding of the luxury car was the highlight of Landers’ 8th Anniversary celebration, held at its Arca South branch. The event brought together loyal members, media partners, and celebrity guests for a night filled with excitement, gratitude, and memorable moments.
Revving Up the Excitement with Interactive Experiences
The evening began with engaging activities that added excitement to the festivities. Guests tried their hand at the Porsche 911 Carrera S Racing Simulator, experiencing the thrill of driving the luxury vehicle. A Porsche-themed photo booth also provided attendees with memorable snapshots. Adding to the buzz, brand sponsors showcased their premium offerings through product samplings, making the celebration even more enjoyable.
Celebrities, Cheers, and Show-Stopping Performances
Celebrity hosts Billy Crawford and Shaina Magdayao brought their energy and charm to the stage, keeping the crowd entertained and engaged throughout the evening.
A powerful performance by Ms. Vina Morales captivated the audience, drawing cheers and applause.
Adding even more excitement to the night were Ruffa Gutierrez, Annabelle Rama, and Janice de Belen, whose presence added glamour and warmth to the celebration.
The star-studded event also featured Enchong Dee, Kyline Alcantara, JC De Vera, Aubrey Miles, and Empress Schuck, who mingled with attendees and joined in the festivities. Derrick Monasterio, Kristoffer Martin, Suzi Entrata, and Royce Cabrera added their charm to the celebration, creating opportunities for fans and guests to interact with their favorite celebrities.
One of the most thrilling moments of the evening was an interactive game of Bato-Bato-Pick, where members of the media, loyal customers, and celebrities competed for the top prize—PHP 50,000 worth of Landers Gift Certificates. The crowd roared with excitement as participants gave their all, making the game one of the highlights of the event. With celebrity interactions, exciting games, and unforgettable performances, the night offered a perfect blend of entertainment and community engagement.
From Pizza to Porsches: The Ultimate Raffle Prizes
The Shop & Win Grand Draw was the highlight of Landers Superstore’s 8th Anniversary celebration, offering members an extraordinary lineup of prizes that added excitement to the evening. Among the minor prizes, Ryan Perry B. See won 8 Doppio coffee drinks per month for 8 months, while Jason Michael T. Ngo took home PHP 8,000 worth of Maya credits. Other winners included Arlene T. Carpizo, who claimed an eight-year Landers membership, and Arturo D. Yong, who received an Urban Time Watch. Emma Carmela B. Topacio won a one-year supply of Landers Central Pizza, Ruth G. Alferez was awarded PHP 8,000 worth of Landers Gift Certificates, and Luningning B. Esmores took home an iPad 10th Gen. Additionally, Leo M. Agustin II won a one-year supply of Caltex Fuel, adding to the night’s memorable moments.
The excitement intensified with the major prizes. Joy Felycitas G. Alzate claimed a Kia Sonet SUV, drawing cheers from the crowd. The highlight of the evening came when the grand prize—a Porsche 911 Carrera S worth PHP 18 million—was awarded to Ingrid Rose I. Panuncialman. The announcement of the winner brought the audience to their feet, with applause and excitement filling the venue as the luxurious prize found its new owner.
Looking Back at Eight Remarkable Years
Landers’ leadership took the stage to reflect on the company’s growth over the past eight years. Chief Transformation Officer Bill Cummings highlighted key milestones, including Landers’ expansion to 14 branches and its recognition as 2024 Retailer of the Year at the Vertex Awards. He also credited the success to the unwavering support of the 2 million members who have made Landers a household name.
VP for Marketing & Membership Kenneth Ocampo expressed heartfelt gratitude to members and gave a sneak peek into what’s ahead for 2025. Exciting plans include PHP 1 million monthly giveaways and another luxury car raffle, underscoring Landers’ commitment to delivering more value to its members.
More Than a Retailer: A Partner in Community Building
The event also spotlighted Landers’ dedication to Corporate Social Responsibility (CSR). A video presentation highlighted the company’s efforts in disaster relief and community outreach programs, reaffirming its mission to bring MORE to its members and the communities it serves.
The Road Ahead: Exciting Plans for 2025
Looking to the future, Landers unveiled ambitious plans to bring even more value to its members. Aside from the aforementioned PHP 1 million monthly giveaways, 2025 will feature continued product innovations and shopping promotions designed to enhance the membership experience. Adding to the excitement, Landers also announced that another new luxury car will be up for grabs, giving members even more reasons to stay engaged. With these initiatives, Landers aims to redefine the retail experience once again while continuing to reward its loyal community.
Looking Forward to a Bigger Future
The 8th Anniversary celebration brought together over 700 in-person attendees at Landers Arca South, with thousands more joining via Facebook Live. The hashtags #Landers8 and #LandersShopAndWin trended online, amplifying the celebration’s reach.
As Landers moves into its ninth year, it remains committed to transforming the shopping experience with innovative perks, exclusive products, and exceptional rewards. For more details about Landers Superstore and its exciting offers, visit www.landers.ph.
