It's Me, Gracee: Goya products

Goya brings the world closer with the Get a Taste of World Class Promo

Contest and Giveaways Saturday, January 20, 2018

GOYA has been my ultimate favorite chocolate since I was a kid, I remember my mom would always bring me a goya bar whenever she goes to the grocery which is why as I grew up, I also adapted with the habit of always having goya around because it keeps me going - a stress buster and something to make my day sweet and happy.

The Filipino’s favorite homegrown chocolate brand – Goya – is commmitted to providing world-class flavors and quality brands through its selection of chocolates. Now, they’re bringing this commitment even further by bringing the tastes of the world closer to Filipinos via a new and exciting promo.

Goya recently launched the “Get a Taste of World Class Promo”. This is Goya’s way of giving its loyal Chocoholics a chance to taste and experience the world’s best. By letting its loyal patrons taste flavors from all over the world, the brand gives them a better appreciation of what world-class should be, and discover for themselves how world-class the taste of

Goya is.

The "Get a Taste of World Class Promo" launch happened at Marco Polo Hotel

To make the event even more sweeter and memorable, a buffet of GOYA Chocolates was presented for everyone where they can indulge with any Goya product!

These are just some of the Goya goodies enjoyed by the attendees of the launch. Some of Goya's products are: Goya spreads, Take-It, Goya Dragees, Goya bars, Nockers, Malt Crunch, Pretzel Twists, Quadros, Fun Factory, Bitesize, Goya Everyday Drink and

Goya culinary range.

Present during the grand launch was Miss Universe 2015 Ms. Pia Wurtzbach who is also the brand ambassador of Goya Chocolates. The event was hosted by Chico Garcia and Gino Quillamor of The Morning Rush.

Miss Universe 2015 Pia Wurtzbach for Goya Chocolates

The “Get a Taste of World Class Promo” will bring four lucky winners and their chosen companion to some of the most exciting cities around the globe. Three lucky winners will each receive two round-trip tickets to one of these world-class destinations: San Francisco, New York, and London. And if that isn’t exciting enough, the grand prize winner, will win a six-day, all-expense paid trip to the city of Love, Paris, France!

These four major cities are known for having some of the richest cultures, may it be in food or lifestyle.

New York is famous for its view of the Statue of Liberty, and its unforgettable

Broadway shows.

San Francisco offers sights that are calmer and classic, like the majestic Golden Gate Bridge and Fisherman’s Wharf.

London’s charm comes from its combination of neo-classic buildings and modern structures – think Big Ben and The London Eye.

And of course, most romantic of all these is Paris. The culture rich city boasts of scenic vistas like the beautiful Eiffel Tower overlooking the River Seine, the Champs-Elysees, and the famous Louvre Museum.

With Goya’s “Get a Taste of World Class” Promo, not only do chocoholics get to enjoy the taste of world-class chocolates, they also get the chance to win that dream trip to these destinations. Best of all, joining it is so easy!

Here’s how you can join:

1. Like the Goya Chocolates Facebook Page (facebook.com/GoyaChocoholics)

2. Go to your Facebook Profile and tap on your Profile Pic. From the options tab, select Add Frame. Go to Frames From Pages You Like section and select the frame from Goya Chocolates.

3. Make this as your Profile Pic for 1 week. PM your screenshot to Goya Chocolates Page.

This profile pic qualifies as your raffle entry. We will be releasing 6 frames in a 6 week period. You can change your profile pic every week to get more chances of winning. One (1) frame with minimum one week use = One (1) Raffle Entry.

For more information on the promo, simply visit the Goya Chocolates Facebook Page or simply scan this QR code:

The Goya “Get a Taste of World Class Promo” runs from January 18 to February 28, 2018.

So, what are you waiting for? Indulge in a sugar rush and join the "Get a taste of world class promo" now! Who knows, you might be one of the lucky winners who will get the chance to experience this epic travel adventure with GOYA.

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The Sweet Success of GOYA

Goya Sunday, February 23, 2014

More than five decades on, Goya keeps the tradition of making life sweeter for every Filipino.

Josenilo Chincuanco Jr., General Manager of Goya, attributes the sweet success of the popular chocolate brand to innovations by making the confectionary brand more exciting in terms of taste and packaging.

“Innovation is key. From three to four Goya brands, we have increased the brands and kept on introducing new and more innovative products that will attract the interest of chocolate-loving Filipinos,” says Chincuanco.

Up to the present, Goya still continues to tickle the taste buds of Pinoys with a variety of sweet treats since the first brand of cube-sized chocolates wrapped in foil hit the store shelves in 1956.

Since then, it has raised the bar of chocolate-making in the country when it introduced dark chocolates, dark mint chocolates, white chocolates, almonds dipped in chocolates, crunchy bite-size chocolates and choco-covered biscuits. Goya has later ventured into making luscious chocolate spreads and even baking products like choco syrup, brownie mixes and premium cocoa powder.

And Chincuanco also placed value in the contribution of Goya employees in helping bring Goya to the status where it is right now.

“We treated our people as vital cogs in our growth curve so they are very important to us.”

He believes that the people in the background, from the factory to the administration and marketing and sales, contributed immensely to the success and growth of Goya chocolates in the Philippines. The company continues to empower its people by continuously recognizing their strengths and capabilities to bring out the best in them, and leveraged on these qualities to create a better brand that will benefit the market.

With their employees’ enhanced productivity and performance, Chincuanco supported this by going aggressive with their advertising and promotion blitzes to make more people aware about Goya and share their people’s best work through their products.

At present, Goya now enjoys being the most preferred chocolate bar in the country. With the Philippines as the second-ranked confectionary brand in Asia, and Indonesia perched on the top spot, quality remains an important aspect of the company’s existence. Goya makes it a point that every Filipino will enjoy delicious and premium chocolates and get their money’s worth. “Anything that has to do with chocolates, Goya definitely has one,” says Chincuanco.

There is, indeed, no stopping Goya as it plans to add more exciting products in its lineup that will be forever loved by more Filipinos—and perhaps in other countries as well.

Check out Goya's delectable treats just FOR YOU!