The country’s leading lifestyle and shopping destination re-energizes the local fashion scene, as Ayala Malls presents Style Origin, a lifestyle series that will cultivate each shopper’s eye for style.

Ayala Malls, in partnership with the Philippine STAR and Starworld, and in collaboration with the country’s top lifestyle magazines MEGA, Meg and Chalk, empower men and women with inspiring trends in clothing and cosmetics. With landmark trunk shows especially compiled by the country’s leading style authorities, Regina Belmonte of Philippine Star, Peewee Isidro and Rainier Dagala of MEGA Magazine, Bianca Gonzalez and Patrick Galang of Meg Magazine, and Kate Paras and Elaine Carag of Chalk Magazine, Style Origin opens up a remarkable setting where timeless, impeccable style is bound to be experienced. 

Regular male patrons of Ayala Malls, on the other hand, will be treated to a display of designer wear at the Mensweek fashion shows, with sharp and sleek menswear staples imagined by global Filipino tastemakers that are bound to make their wardrobe every bit dapper. Assembled by its impressive roster of renowned Filipino designers, Gian Romano, Ivar Aseron, M Baretto, Joey Samson, Don Sevilla, Renan Pacson, Rhett Eala, Jerome Lorico, Jeff Rogador, Anthony Ramirez, Avel Bacudio, Bang Pineda, Chris Diaz, Dennis Lustico, Herbert Custodio, Jaggy Glarino, James Reyes, Jeffery Rogador, Jerome Ang, Joel Escober, Johann Manas, Nixon Marquez, Noel Crisostomo, Norman Noriega, Proudrace, Regine Dulay, Roland Alzate, Sassa Jimenez, Tonichi Nocom, Ulysses King, Willar Matteo, Y. Quisimbing and Ziggy Savella staging their own specialized shows and exhibitions, this momentous fashion spectacle aims to delve in the origins of style, by focusing on details, handiwork, and lush materials that add that definitive dose of glamour to everyday dressing and grooming.

Following its successful launch at Greenbelt last May 22, Ayala Malls’ Style Origin unfurls the most enchanting runway for the lifestyle destination’s legendary list of international brands and local design stalwarts in twelve premier Ayala Malls. The campaign makes its way to TriNoma on June 21-22 with the Mensweek Fashion Show happening on the first night and the High Street Fashion Shows the day after.

The latest trends from established and up and coming Filipino designers will be at the forefront of the Mensweek Fashion Show on June 21, 6pm, with Ariel Lozada at the directing helm. Robby Carmona directs the High Street Fashion Shows with celebrated personalities from the Quezon City community on June 22, featuring global brands at 4pm and homegrown labels at 6pm.

With Ayala Malls’ Style Origin 2014 opening its doors to the world’s finest fashion selections, the country’s most celebrated tastemakers, and the fashion industry’s foremost names and voices, Ayala Malls becomes the destination where style is best discovered.

Continue the style conversations online by tagging @trinomatweets on Twitter and @ilovetrinoma on Instagram with the hashtag #StyleOrigin. For inquiries, please call the TriNoma Concierge Hotline at 901-3000 or visit www.facebook.com/TriNoma.AyalaMalls.

Check out the video of the Fashion Show from Philippine Star

Bea Binene, one of GMA 7’s youngest teen star together with ABS-CBN’s Empress Schuck and Dino Imperial will join BUM apparel’s biggest fashion show called “REVEAL YOUR DARKSIDE” on November 25/Friday, 6pm at the Mall of Asia Music Hall.

As BUM’s latest celebrity endorsers, BEA, EMPRESS and DINO will strut the runway wearing the latest Holiday Collection of BUM with “Cosplay” as theme of the show as culminating activity of BUM’s online Cosplay Contest launched last August 2011.

So Cosplay and BUM fanatics can expect a one-of-a-kind fashion event that would inspire them to express their angst, passion, and identity more freely through BUM’s Collection. Mall goers will enjoy BUM’s treats as early as 1pm with live games on screen. Shoppers can play live video games at the Music Hall venue and win fabulous prizes courtesy of our sponsors Netopia Internet Café and Ideal Vision. Register as early as 1pm and get a chance to win prizes in our event raffle such as NOKIA C1 cellphones, five (5) pieces of P500 GLOBE prepaid loads and BUM gift packs. Raffle draw will be held at exactly 6:30pm. 

There will be special Cosplay contest during the event. Cosplayers who registered online for the BUM COSPLAY competition will have their catwalk presentation at 3pm. Three (3) winners will be chosen in the Male, Female and Mecha category/ armored type cosplay. Winners will receive P 2,500 cash and BUM giveaways. For more information about the show, visit www.bumequipment.com.ph and like us at www.facebook.com/bumequip.    

Local clothing brand BUM brings the Cosplay trend to the fore with a one-of-a-kind fashion show at the SM Mall of Asia.

If you have a story to tell, don’t keep it to yourself. Flaunt and let the world know through fashion.

This has been the youth’s battle-cry these days. Not only are they daring, wearing their colors on their sleeves proudly, they are pushing the envelope when it comes to dressing up, as well.

Even the term “costume play” or “cosplay”, which is the act of dressing up as a fictional character inspired from an anime TV series, or a character they idolized, has found its way into the youth’s wardrobe. Cosplay is no longer a style but it has become a “trend” that is normally seen and worn on the streets.

To underscore this “daring” and “experimental” style philosophy, BUM is putting together a fashion show on November 25 at the Music Hall of the Mall of Asia in Pasay City.

Called Reveal Your Darkside, this fashion celebration is the culminating event of an ongoing nationwide contest. Since August 8, BUM has been receiving through its website (http://www.bumequipment.com.ph) countless entries from young stylistas who want to share the world their passion for the brand and the cosplay trend.

Interestingly, the fashion show will also showcase BUM’s new collection for the Holidays. So cosplay and BUM fanatics can expect a one-of-a-kind fashion event that would inspire them to express their angst, passion, and identity more freely through BUM Collections. Mall goers will enjoy BUM’s treats as early as 1pm with live games on screen. Shoppers can play live video games at the Music Hall venue and win fabulous prizes courtesy of our sponsors Netopia Internet Café and Ideal Vision. Register as early as 1pm and get a chance to win prizes in our event raffle such as NOKIA C1 cellphones, five (5) pieces of P500 GLOBE prepaid loads and BUM gift packs. Raffle draw will be held at exactly 6:30pm. BUM products are available at BUM Boutiques and leading Department Stores nationwide. For Show details, visit www.bumequipment.com.ph and like us at www.facebook.com/bumequip.