Sun Life Asset Management Company, Inc. Launches 'MAKE IT MUTUAL' Campaign with Matteo Guidicelli

Thursday, January 30, 2020

Make it Mutual Season 2 Launch with Brand Ambassador Matteo Guidicelli

Wondering whether you should save or invest? The answer depends on your goals and your financial situation. This year, make sure to make everyday count. Whether you save or invest, make it sure that your valued money goes a long way.

There are two ways to make money in our modern world. The first way is to earn an income, either by working for yourself or for someone else. The other way to grow your fortune is to invest your assets so that they increase in value over time. Whether you invest in stocks, bonds, mutual funds, options, futures, precious metals, real estate, small business, or a combination of all of the above, the objective always to generate cash. 

An individual's goals depend on a host of factors that may include age, income, and risk profiles. Age can be further sub-divided into the following age into three categories:

Young and staring out in a career
Middle-aged and family building
Retirement age and self-directed

We can learn more about goals, how to grow assets and income plus planning your future with the help of the right people and that's where SUN LIFE Asset Management Compay, Inc. comes in.

SLAMCI President Ms.Valerie Palma

Sun Life Asset Management Company, Inc. (SLAMCI) is bringing back its highly successful investor education campaign dubbed "Make It Mutual," in a bid to encourage more Filipinos to make mutual funds their choice of investment, as they strive to achieve their financial goals. 

"SLAMCI has been working hard to make investing more accessible and affordable to investors, and our latest initiatives will be featured in the latest 'Make It Mutual' campaign," SLAMCI President Valerie Pama said. "Moreover, we hope to promote a long-term mindset when it comes to their financial journey, so they can fully enjoy the benefits of their investments." 

A Mutual Fund is an investment company that pools together money from different investors, then invests these in various assets depending on the goal of the fund. The company issues investors shares or units, which represent their investments.

At Sun Life Asset Management Company, Inc. (SLAMCI), we have a suite of 15 mutual funds called the Sun Life Prosperity Funds.

MAKE IT MUTUAL will highlight the importance of fund financial goals (e.g. starting a family, preparing for a child’s education, retirement). In the values like remaining committed and planning ahead (as in life goals), staying the course (as in what you want before making decisions. The secondary message as mentioned previously is it easier for clients to begin investing by launching a digital platform – this entails just a few investment of P100 or 1000. 

The importance of choosing the right fund so that it suits the investor's personality and priorities; and the need to invest regularly for the long-term in order to stay on track one's financial goals. 

This year, make your 2020 more fruitful by investing!

 Visit to get started:
• Click on your desired mutual fund
• Click the “BUY NOW” button
• Accomplish the online application form
• Settle payment through preferred means

The campaign, which will be released on social media so it may be easily accessed and shared by viewers, will once again feature SLAMCI brand ambassador Matteo Guidicelli. 

"I'm excited to once again be a part of the campaign," Guidicelli said. "As somebody who invests in mutual funds and have personally experienced its benefits, I'm eager to advocate it so that more Filipinos will try it for themselves." 

Check out SLAMCI brand ambassador Matteo Guidicelli testament on the video.

"Make It Mutual" is one of SLAMCI's many offerings this 2020, as the company marks its 20th anniversary. 

"It has been a fruitful 20 years of being the Filipinos' partner in their pursuit of prosperity," Pama said. "Through 'Make It Mutual' and our other initiatives, we reiterate our commitment to our investors, and look forward to serving them for more years to come." 

SLAMCI remains to be the largest non-bank affiliated asset management company in the country, with PHP 80 billion in Assets Under Management (AUM) as of January 10, 2020. 

The company manages 10 peso-denominated funds and five 5 dollar-denominated funds, which are distributed by over 2,500 Licensed Mutual Fund Advisors nationwide, ten bank partners including BDO Private Bank, EastWest, and Maybank, and six brokers namely COL Financial Philippines, First Metro Securities Brokerage Corporation, AB Capital Securities, Inc., Rampver Financials, Unicapital Securities, Inc., and Wealth Securities, Inc. 

Watch out for the MAKE IT MUTUAL VIDEOS featuring four episodes with SLAMCI Ambassador Matteo Guidicelli soon on Sun Life's official Facebook page and Sun Life Mutual Funds website

For more details on SLAMCI's upcoming offerings, follow @SunLifePH on Facebook, Twitter, and Instagram, and visit

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