ARJO ATAYDE is the Brand Ambassador of BEAUTeDERM's Origin Series Perfume

Monday, April 30, 2018

Our country, the Philippines is in no shortage of up-and-coming beauty brands. And since Filipinos are also known among the most hygienic people in the world, you should know that supporting a Filipino brand doesn't only help homegrown brands grow but also helps our country as a whole.

With renewed public interest in makeup and cosmetics in the Philippines, it’s as good a time as any to put the spotlight on local beauty brands. Aside from the fact that it helps support local entrepreneurs, choosing to buy Pinoy may be more sustainable for the country’s resources, especially if the products are developed, manufactured, and packaged locally. This is the main reason why we should also support growing brands like BeauteDerm which is owned by no less than Ms. Rei Tan who started the business from scratch and a dream. Now she has 15 branches in the country and will soon open more branches here and abroad with growing number of endorsers and products as well. 

BeauteDerm launches a perfume line perfect for the alpha male and also can be used as a unisex perfume. The brand ambassador of Origin Series is no less than actor extraordinaire 
ARJO ATAYDE. 

BeauteDerm not only highlights some of the best beauty products and a skin clinic, they also offer home care products and now, they offer something fresh that men would surely love. 

Arjo Atayde with the owner of BeauteDerm, Ms. Rei Ramos Anicoche Tan

According to Ms. Rei, the CEO of BeauteDerm, Arjo Atayde is the perfect brand ambassador of the Origin Series perfume because he embodies versatility. He has portrayed many roles in the past from a tough villain in Ang Probinsyano to a sweet, loyal and loving son/lawyer in Hanggang Saan just like the perfume line that can fit any personality.

ARJO ATAYDE is the face of BeauteDerm's ORIGIN SERIES Perfume.

 ALPHA
The First - The scent that will start it all, light and clean for the casual and laid back gentleman, the first choice for everyday wear.
 RADIX
The Root - An earthy and natural scent, suitable for any day and any man, the genesis of a fresh and fragrant lifestyle.
DAWN
The New - The revelation of a deep aromatic scent, for the confident and playful man, the turnover of a new full bodied fragrance. 

Arjo shared that he love fruity and citrus scent because it really smells good and stay all day long which is why he love the Origin Series "Alpha" and at night he prefers a musky scent which is the Radix or Dawn scent. 

Arjo also shares how he stays fresh and looks good all day long. According to Arjo he is used to using perfume even when he was a teen since his Mom Sylvia always buys him perfume. But since his skin is sensitive, he doesn't use any cosmetics at all, he eats right and sleeps on time as well. 

After Hanggang Saan, Arjo mentioned that he will take a break for a while to have a breather since after Ang Probinsyano he didn't get that much rest and was offered to do another teleserye Hanggang Saan which is a lead role for him. He will be doing two movies this year and plus a project with no less than Diamond star Ms. Maricel Soriano.

Arjo said that with all the projects and endorsements coming his way, he feels very blessed and that he wants to give his 100% on everything that he does. He is thankful to Ms. Rei of BeauteDerm for giving him a chance to represent the perfume line Origin Series. 

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